In a landmark transaction, a consortium led by Blackstone and sports investor David Blitzer has purchased the Royal Challengers Bengaluru franchise of the Indian Premier League for 166 billion rupees ($1.78 billion).
Deal Overview
- The sale was executed by United Spirits, a Diageo subsidiary, to divest non-core assets and concentrate on its alcohol business.
- The all-cash deal was announced in an exchange filing on Tuesday.
IPL and RCB Valuation
- The Indian Premier League is valued at $18.5 billion, according to a Houlihan Lokey report.
- Royal Challengers Bengaluru is the league's most valuable brand, estimated at $269 million.
- The IPL, established in 2008, comprises 10 city-based teams and blends high-intensity cricket with celebrity ownership and entertainment.
