Apple’s highly anticipated iPhone 16 series, unveiled on September 10, 2024, has faced unexpected challenges and mixed reactions, particularly regarding its artificial intelligence (AI) features. The new lineup, which includes the standard, Plus, Pro, and Pro Max models, showcases Apple’s focus on AI with the introduction of ‘Apple Intelligence’. However, these AI features, including improved Siri functionality and advanced camera capabilities, will not be fully available at launch.Apple has announced a phased rollout for its AI features, starting with a beta release in October for iPhone 15 Pro and all iPhone 16 models, as well as Macs and iPads with M1 or higher Apple Silicon chips. Initially, these features will only support US English, with other languages to follow in the coming months. This cautious approach has led to some criticism, particularly in the Chinese market, where consumers expressed disappointment over the limited AI capabilities.In a surprising move, Huawei unveiled its Mate XT tri-fold smartphone just hours after Apple’s announcement. Priced at approximately $2,800, the Mate XT features a 10.2-inch display when fully unfolded and includes AI-powered features such as text summarization, translation, and advanced image editing. Despite its high price point, the device has reportedly received over 4 million pre-orders, showcasing strong consumer interest.The contrasting reception of these devices highlights the intensifying competition in the global smartphone market, particularly in China. Apple’s market share in China has recently declined, with iPhone shipments falling by 6.7% in the second quarter of 2024. Meanwhile, Huawei has seen its sales leap by 69.7% in the first three months of 2024, solidifying its position in the high-end smartphone segment.Despite these challenges, some analysts remain optimistic about Apple’s long-term prospects. Dan Ives of Wedbush predicts that the iPhone 16 launch could trigger a ‘supercycle’ of upgrades, potentially leading to sales of over 240 million iPhones in 2025. However, the success of this prediction may hinge on Apple’s ability to deliver on its AI promises and effectively compete in key markets like China.
Key points
- Apple’s iPhone 16 AI features will be limited to US English and won’t be fully available at launch.
- Huawei’s Mate XT tri-fold smartphone has received over 4 million pre-orders in China.
- Apple’s market share in China is declining, while Huawei’s sales are increasing.
- Analysts predict a potential ‘supercycle’ of iPhone upgrades, but success depends on AI feature delivery and market competition.
Contradictions👾There are conflicting reports on the number of pre-orders for Huawei’s Mate XT, with some sources citing over 4 million and others mentioning 3.
6 million.
👾Analysts’ predictions for Apple’s future success contrast with the current market challenges and consumer reactions.
